Archive for the 'Gucci' Category




Splenda, the low-calorie sweetener, is searching for an agency to handle its digital strategy.

L’Oréal is set to become the first advertiser to take advantage of changes to TV advertising rules that will allow advertisers to use TV presenters in ads around the shows they are presenting.

ITV1 is set to broadcast the first live episode of its primetime soap opera ‘Coronation Street’ for 10 years, to mark the 50th anniversary of the soap opera.

The Camelot Group, the parent company of the National Lottery, attracted more new online visitors than any other company, including Facebook, over the past year.

Cordell Burke, the former executive creative director of Tequila\London, is joining the integrated marketing agency Balloon Dog as a creative managing partner.

Maserati is looking for an agency to handle its customer relationship marketing account.

BP more than tripled its advertising budget in the three months after the Deepwater Horizon oil spill in the Gulf of Mexico, as the energy giant looked to combat negative publicity and rising public anger in the US.

Whitbread has appointed the digital agency Candi to handle the digital account for its restaurant portfolio including Beefeater, Table Table, Taybarns and Brewers Fayre.

Ben Malbon, one of the founders of BBH Labs, is leaving the agency to join Google Creative Labs as its new director of strategy.

This week’s price war between supermarkets continues, as all the major grocers advertise “half price” products on their shelves.



 
 

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